MBAC Presents: Buried: Why Small Business Owners Sound Generic — and a Simple Way to Lead With Your Story

Learn why small business owners often fall into generic, metric-focused language when describing their work, and how that can weaken their message.

Discover how to lead with the story behind your business to make a stronger impression.

WHAT TO EXPECT:

  • Explore why business messaging can sound generic
  • Understand what gets lost when you lead with metrics instead of your story
  • Take part in a live exercise to uncover the story behind what you do
  • Learn how to bring your story into pitches, websites, and presentations

MBAC Presents: Buried: Why Small Busi...
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Date and Time

Thursday Nov 19, 2026
10:30 AM - 12:00 PM EST

Location

Deer Park Library

Fees/Admission

FREE

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